|Starbucks fries leaves Ronald McDonald steamed|
Responding to competition from McDonalds, that was recently rated by Consumer Reports as having the best coffee (described as “decent and … had no flaws”, considerably better than that of Starbucks which was described as “strong, but burnt and bitter”), Starbucks has decided to offer fries in their 7100 domestic restaurants. “If McDonalds can compete with us on coffee, then you better believe we can compete with them on greasy fast food,” said Starbucks Chief Executive Howard Schultz.
Indeed, industry analysts expect Starbucks to fully engage McDonalds, following their fries initiative with other fast food items such as the “Chicken McCaffine”, “Espresso Pounder” and the premier “Big Mug” sandwich. McDonalds is said to be considering responding with a sophisticated challenge to Starbucks including specialty meals such as the “Chicken Mocha Latte Quarter Pounder” and the “Caramel Frappachicken Blended Tazo Salad”.
(Note – the part about McDonalds coffee being the best rated chain restaurant coffee by Consumer Reports is true).